How to Do a Content Audit (the Strategic Way) Content marketing is one of the few marketing channels that gets more valuable over time. Pay for an article once,... read more
The Animalz Content Marketing Benchmark Report 2021 Last year we published the first Animalz benchmark report. That data painted 2019/2020 as a year of success in the... read more
The Animalz Content Marketing Benchmark Report 2020 All content teams, whether a team of one or a team of teams pushing out content every day, are asking... read more
How to Climb the Mountain of Data-Driven Content Many of the best-performing articles we see are data-driven. They offer a reader something they can't get anywhere else, and... read more
GPT-3 is the Sparring Partner You Didn’t Know You Needed You probably haven’t read the whole internet. Slacker.GPT-3 has. It’s read all of Wikipedia, even the article about Berserk llama... read more
Technical Content: A Strategy Blueprint for SaaS Companies “... In order for the beautiful technology ... to achieve its intended vision, a bridge has to be built from... read more
We Turned an Idea Into a SaaS Product for Content Marketers—Here’s the Whole Story Three weeks ago we launched our first software product, Revive. For the uninitiated, this is a free content refresh tool... read more
The Science Behind 100,000-View Blog Posts All successful content marketing is successful in the same way. At least, that was our instinct and we wanted to... read more