Jimmy Daly, Author at Animalz

Animalz is an agency that provides high-end content marketing solutions to SaaS and tech companies.

Editor's note: We've published a 2024 update of this classic post based on a recent Q&A with Jimmy Daly. In...

A lot about your company is going to change when you make the decision to go upmarket and start closing...

As Tom Tunguz points out, content is one of the few forms of marketing that can show compounding growth. For...

SaaS businesses that are venture-backed from the beginning typically struggle with content marketing. Content is a growth engine that takes...

In this episode, Jimmy and Jan dive into an overlooked content strategy, bottom of the funnel content. (more…)

“One of the myths of SaaS is that the products are so good, so easy to use, so quick to...

In this episode, we sit down with Animalz GM and data lead Andrew Tate to talk about his recent post, The...

Nearly all SaaS businesses aspire to move upmarket. Moving upmarket means acquiring larger customers who spend more money. There’s a...

In our second episode, Jan and I talk about movement-first content. It's a strategy for earning credibility when you're just...