Tim Metz, Author at Animalz

Tim Metz

Tim is the Director of Marketing and Innovation at Animalz. He's also the creator of Lifeline, a pomodoro timer app for macOS. Tim lives in Koh Samui, Thailand. 🏝️

Welcome to the Distribution-First Era, Where Strategy Starts With Channels and Ends With ROI

"If you build it, they will come" is a classic startup mistake. It's the belief that customers will find your...

Goodbye Hallucinations, Hello AI Research: Advanced Tactics for Content Teams

Our in-house innovation lead, Tim Metz, explores new ideas and technologies for our customers and content. In this article, he...

From Numbers to Nuggets: How Sacra Transforms Data Into Research Worth Reading

Take an ounce of business analysis. Add a dash of narrative, a sprinkling of journalism, and a pinch of content...

How Parabol Reached 150K Monthly Visits With Content Journalism

How can you make content marketing work with a nitpicking audience, Goliath competitors, and a startup's budget? It's a challenge...

Recipes vs. Movies: When to Use Storytelling in Content Marketing

"You should add some more narrative to your articles," my editor said in our regular catch-up. "Sure," I answered. "I'll...

From Docs to Blocks: 6 Note-Taking Tips to Overcome Writer’s Block

A writer's biggest worry is running out of time, inspiration, or both before yet another deadline. There's still research to...