How to Become a Thought Leader | Episode 56 In today’s episode, I set out to answer one of the hardest questions in marketing: how do you become a... read more
Why Readers Can Smell Fakes a Mile Away We’ve all been on the receiving end of advice that we didn’t follow. Sometimes advice is obviously bad, and we... read more
The Second Mover Advantage in Content Marketing Look for the North Star on a cloudless night and you’ll see a picture of the universe from 323 years... read more
Welcoming Kristen Craft as Our New General Manager Today I’m excited to announce that I’ve appointed Kristen Craft to Animalz's senior leadership team as the company’s first General... read more
Yes, You Should Talk About Your Competitors Podia is no stranger to competition. In fact, many of the company’s best-performing pages—from both an organic search and a... read more
You Need a Nemesis It isn’t always enough to cast your company as the hero—sometimes, you also need a villain. DHH’s recent spat with... read more
The Auteur Theory of Content Marketing: Why It Pays to Repeat Yourself It takes about 30 seconds to recognize a Wes Anderson film, care of the pastel colors, symmetrical framing, and oddball... read more
GPT-3 is the Sparring Partner You Didn’t Know You Needed You probably haven’t read the whole internet. Slacker.GPT-3 has. It’s read all of Wikipedia, even the article about Berserk llama... read more
Content Q&A #1 | Episode 55 In today’s special episode of the Animalz podcast, you have questions, and we have answers. I enlisted Animalz CEO Devin... read more
