Animalz Blog

Distribute Ideas, Not Content
Strategy

Distribute Ideas, Not Content

We love to invite content marketing pioneers to share the innovative...
Mark Rogers 9 min read
03/28/24
Your Blog Is Not a Publication (But It’s Not Just a Library Either)
Strategy

Your Blog Is Not a Publication (But It’s Not Just a...

A few years back, I mentioned to John Collins, then content director at...
Jimmy Daly 9 min read
03/21/24
Google’s March 2024 Search Update: The Battle Against AI-Generated Content
NewsTools

Google’s March 2024 Search Update: The Battle Against...

Google’s massive March 2024 search update takes aim at AI-generated “copycat...
Ajdin Perco 3 min read
03/11/24
Welcome to the Distribution-First Era, Where Strategy Starts With Channels and Ends With ROI
Strategy

Welcome to the Distribution-First Era, Where Strategy Starts...

"If you build it, they will come" is a classic startup mistake....
Ty Magnin 7 min read
02/26/24
Welcome to the Distribution-First Era, Where Strategy Starts With Channels and Ends With ROI
Strategy

Welcome to the Distribution-First Era, Where Strategy Starts...

“If you build it, they will come” is a classic startup mistake. It’s the...
Ty Magnin 7 min read
02/25/24
From Trash to Treasure: Turn Product-Led Leftovers Into a Content Super-Source
DataStrategy

From Trash to Treasure: Turn Product-Led Leftovers Into a...

There’s a hidden epidemic in the Product-Led Growth (PLG) movement, and it’s...
Sara Coggin 10 min read
12/14/23
Goodbye Hallucinations, Hello AI Research: Advanced Tactics for Content Teams
ToolsWriting

Goodbye Hallucinations, Hello AI Research: Advanced Tactics...

Our in-house innovation lead, Tim Metz, explores new ideas and technologies...
Tim Metz 13 min read
11/28/23
How SupportLogic AI-Proofed and 5X Its Organic Traffic in 12 Months
Case StudiesStrategy

How SupportLogic AI-Proofed and 5X Its Organic Traffic in 12...

The first half of 2022 was an exciting period for SupportLogic, a support...
Ajdin Perco 7 min read
10/26/23
Don’t Build It, Yet: How Content Can Validate Your Next Product Idea
Strategy

Don’t Build It, Yet: How Content Can Validate Your...

Gareth Davies is the content lead at Parabol, an online Agile meeting tool....
Animalz 9 min read
09/14/23