Animalz Blog

Writing
For The Love of Content (or, A Marketer’s Musings on the...
For the past decade, something has been rattling at the foundation of content...
Mariana Fernandes
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11 min read
05/29/25

Podcast
Kay-Kay Clapp on Typeform’s Audience-Powered Content...
What’s the one thing your audience should remember after reading your...
Ty Magnin
,
Tim Metz
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54 min read
05/27/25

Podcast
New Podcast Season: Breaking Down the Walls of Enterprise...
This season on the Animalz Podcast, we’re pulling back the corporate curtain...
Ty Magnin
,
Tim Metz
•
24 min read
05/22/25

Writing
Confessions of an AI Addict
I never intended to be an addict. Nobody does, I suppose. But the...
Tim Metz
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12 min read
05/22/25

Strategy
AI Overviews Are Eating Your Search Traffic: Here’s How to...
AI Overviews (AIO) are eroding the click-through rate (CTR) of search results...
Ajdin Perco
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9 min read
05/15/25

Strategy
AI Visibility Pyramid: How to Improve Your Presence in AI...
As if ranking atop Google isn’t hard enough, marketers are now also expected...
Ajdin Perco
•
8 min read
04/24/25

Case Studies
How Rilla Doubled Brand Traffic with Proprietary Data and...
Every one-person marketing team knows the feeling. You’re drowning in...
Tim Metz
•
9 min read
04/17/25

Strategy
AI Content Works (But Only If You Do the Work)
Your boss thinks AI can 10x your content output. LinkedIn is full of people...
Nathan Wahl
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10 min read
04/09/25

Tools
The 9 SEO KPIs You Need to Know to Track Your Organic Growth...
So, you’ve done all the work of carefully crafting SEO content. But now you...
Nathan Wahl
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15 min read
04/05/25